Entering another live brief. This time for The RSA Student Design Awards - Mid Life Moment Brief.
We were asked to challenge the notion of Middle Age and in turn promote the opportunities of the age bracket. Following four months of on and off research we compiled our findings into a printed research log packed with sketchbook notes, development and idea generation that aided our outcome. As for the response to the brief itself we came up with 'Represent,' a web based forum for middle aged contributors to share and store elements of anecdotal information from bygone eras. The platform would allow for users to learn from the contributions posted online and ultimately place value on the role of mid-life as bearers of knowledge.
These are some of the photos taken across the final couple of hours before we sent our research log and design boards off to be judged. Needless to say the relief was immense after an all-night job of polishing it off.